Almost everyone who has been into the streets and sidewalks would definitely see Angel’s Burger at one point. Who has not been in this kiosk? The brand has already marked the history of most Filipinos who are in a budget. The buy-one, take-one promo that has been with the people for years is something people can hardly deny.

A lot of burger stands have already emerged but, they can hardly beat the popularity of the name. It has been the mainstream for affordable burgers in the Philippines. So, if you are curious how the name made it into the mainstream strong and relevant all these years, you may want to read more.

Angel’s Burger Franchise Quick History

It was in 1997 that the couple Joseph and Victoria Mojica thought of starting a burger business. They were already on different food ventures like Bulalo and Goto but both were not so profitable. So, they had to devise something which will be much easier to make and much faster to sell but, more affordable. That was when they changed course and went to burgers. When they decided to go on with burgers, they named it after their daughter, Angelica.

Angel’s Burger also had its humble beginnings and had its fair share of challenges.  When it started, it only had five outlets. However, the Mojicas did not stop. After a couple of years, it grew and was able to have several outlets in different locations.

Things did not stop there. The couple decided to educate themselves on how they can make the most out of their burger venture even more. So, they went to America and study a couple of things. They started experimenting with the recipe and planned out for the next run. 2 years after, they decided to revamp the business and made it available for public franchising and, that is how Angel’s Burger made its breakthrough. 1999 was the mark that it was known to be the “Burger ng Bayan.” Proud to be known as the brand that offers affordable food with the famous “Buy 1 Take 1” slogan that hugely hit the Filipino mass.

The Menu

It wouldn’t be that hard to look at what the kiosk offers. Although the menu varies to some kiosk in some locations but they do have their consistent list of food products.

1) Buy 1 Take 1 Burger (Plain)

This is the food product which started it all. This is the top most popular burger where you get to enjoy the plain and tasty meat patty.

2) Buy 1 Take 1 Cheeseburger

Topped with cheese and delicious meat patty, you’ll never go wrong with this one. Plus! You get two for 1. 

3) Ham Sandwich

A sliced cooked ham in between fresh bread goes a long way for a quick hunger fix. This is a perfect choice for both kids and adults alike.

4) Ham and cheese sandwich

One gets the best of both worlds with this sandwich stuffed with not just ham but also with cheese. This is a great choice if you enjoy ham with cheese on top.

5) Ham and egg sandwich

You may be able to forget your calorie-count when you try this sandwich. This has been an ideal choice if you want to eat something worthwhile.

6) Meatloaf sandwich

So, is meatloaf a sandwich? Well, Angel’s Burger always surprises. The meatloaf sandwich will surprise you with its simple yet great customization that makes your tummy full at a great price.

7) Hotdog sandwich

Enough with the debate as to where hotdog sandwich first started and if it really is considered a sandwich. This is because when you try this food product, you will forget whatever arguments you once had about its history. Everybody knows how to make a hotdog sandwich but, not everyone knows how to make it stay in your mind right after you munch it.

Some kiosk may offer a lot more. Some may even have French fries and soda drinks. But the list above is the most common food options you get to see from most of them in numerous locations.

Food and Quality of the Angel’s Burger Franchise

There is a reason why the business has been the 1st street menu for most people in over a decade. The distribution and business system may have been good factors but, there is one which really stands out from the rest: food quality.

In order to secure the quality of meat and other ingredients, the Mojicas have partnered with San Miguel Pure Foods and San Mig Coffee 3-in-1 mix. San Miguel Pure Foods has been their consistent supplier of cheese, meat patties, flour and many more. This explains why you get the best taste of their food products and, a few items can be familiar. The couple understands that in order to be the best, they should be partnering with the best so they decided to get along with the right company.

How To Engage In This Burger Business?

It won’t be that hard to actually prove the success of Angel’s Burger amidst unprecedented events. It has been in the business since 1999 and will continually grow as the demand for delicious yet affordable fast food products continues.

Unfortunately, it has stopped opening for franchise since 2014. But, this should not stop an entrepreneur from taking the example of Angel’s Burger. One can study its platform and the menu it offers so you can apply it to alternative franchise. There are several burger and food franchise that took Angel’s Burger as their model so you still get to do business with them in a unique way. The closest one is the Heaven’s Hamburger Franchise which started last 2009.

It may be a bit frustrating that the brand stopped its franchise but, they might have a good reason for that regardless of the numerous investors lining up and inquiring. Maybe this is one of their strategies to keep the brand name last longer. However, whatever their reasons, one can still do business with it by simply going on for alternatives and apply what we learn from the Mojicas.