It is not surprising to see someone holding a Milk Tea. Everybody seems to be hooked, especially the younger generation. Since then, several milk tea shops have sprouted all over the country. Many coffee shops have even included this on their regular menu.

In fact, according to the report of F&B, among all the Southeast Asian countries, the Philippines is the only country that holds the second-highest milk tea consumers for a long time. These statistics alone will definitely serve you the idea that such beverage is a good gateway to start engaging in the business.

However, engaging in such trendy beverages always accompanies risk, just like any other business. For this reason, it is always a wise move to engage on this business with a reputable and reliable partner. There is no better way to partner with a trustworthy company than going into franchising.

Fortunately, there is Happy Cup. It was on 2017 in Taytay, Rizal that Happy Cup was born. Khrizia Sta Ana proposed the idea to the Gonzaga family. Upon hearing the platform and business system, the family got interested and approved the business proposal. They thought that it will not only serve a delightful beverage but also being able to serve even just a small portion of positivity to the people thru milk tea.

This is because the Gonzagas are Milk Tea lovers themselves. They understand the happiness it brings to those who take even just single sip.

Since then, the business has grown and widely expanded. As for the record, it now has over 30 branches. The professionalism and values they share with their customers and franchisee live up to the VISION and MISSION they have as a company.

  • They want to “happily” serve the best take-out beverage to the public, both kids and elderly.
  • They aim to cherish moments of happiness through their delightful drinks.
  • Aside from the values they carry, they also want it to be both rewarding and profitable for distributors, suppliers and customers.

Happy Cup Franchise Details

If you are interested in owning a franchise of Happy Cup, here are the details you need to know:

Happy Cup Franchise Initial Fee

For the cart, fee is at Php 250,000 while the Outlet or Kiosk would cost Php 350,000. If you want to consider an area franchise, it costs around Php 750,000.

Happy Cup Franchise Inclusions

In getting a franchise one gets to:

  1. Legally and Freely use the Trademarks
  2. Training and guidance to both the Franchisee and Crew
  3. Program procurement
  4. All the way assistance in the opening
  5. Operations Manual
  6. Development and Research
  7. Site study and approval

With the mentioned inclusions, one will already see that Happy Cup is more than just serving beverages that make everyone happy. They value longevity and profitability.

Initial Terms

Initial terms can go from 3 to 4 years. With cart and kiosk, terms can go to up to 3 years. For the area franchise, it is at 4 years. This gives you plenty of time familiarize the business and to serve more happy moments with the customers.

Investment Package

Investment package vary. Take a look at their investment package depending on which type of franchise you are willing to try:

  • Cart is at Php 250,000.
  • Pop-up store is at Php 350,000.
  • Stand-alone and Kiosk do come at Php 400,000.
  • A Kiosk with Dine-in is at Php 500,000.

From the investment package option, you know that the company has designed the business system and platform with you in mind.

Continuation Fee

For a unit, it is only at around Php 5,000 per month while for an Area, it is at Php 4,000 per month.

As for the added dine-in, it will cost at Php 2,000 monthly.

The company understands opportunities should not be costly and, as much as possible, be available to everyone.

Why Indulge in the Happy Cup Franchise Business?

Franchising has always been seen as one of the simplest and safest ways to go into the business for those who do not have the business experience yet. However, it still does require good management and diligence. One still needs to have informed decision-making, time management, and hard work.

The best thing about franchising is its ability to provide independence of small business ownership with the support of a big business network. In other words, one does not necessarily need intensive business experience.

More importantly, unlike any other business platform, franchises have a higher rate of success compared to start-up businesses. This allows you to secure your finances than starting your own business from scratch with overheads and other unforeseen expenditures.

A franchise is thoroughly checked by professionals before it gets to the public. This means that it has an established reputation and has a proven management system that can compete to the current market. Also, it saves you from the expensive advertisements that you see on the local media since the Company will take care of it for you.

There are more perks when owning a franchise, especially when it is from a reputable company that has been in the line of business for over a decade.

However, one still needs to be cautious when indulging oneself self in this business realm. This does not go with risk. Still, as a business owner, you have to think thoroughly and do your own research and perceive your own calculated risk. This is way different from buying an existing business that wants to sell all its rights and management shares. This is also way different from buying shares from the stock market.

Before buying a franchise remember this:

Do Your Homework

There are many franchising opportunities out there. However, just because it sounds great to your ears does not mean it will be profitable to you in the next five years. You have to know the product and the market it holds. Does it reach the market where you are familiar with? Do your own research and attend different seminars if it’s necessary. Take your own assessment and ask the right questions.